#BDN Blog

In the Mobile World Congress in Barcelona in February, the Enterprise systems company SAP was demonstrating how an application called Match Insights could gather data before and during a match and use it to influence the coach’s tactical decisions while the game was on.

Most saw the demo as a marketing exercise. But when Germany won the World Cup, systematically outplaying opponents with superior tactics, the data game became very real.

In fact, when England played in Ecuador and Honduras for “warm weather training” in June ahead of the World Cup, they’d already lost the tournament – they just didn’t know it.

Gartner has identified top four trends which will impact outsourcing industry in 2013 - mobile, social media, information channels and cloud. Growing cloud adoption will force sourcing managers to reconsider sourcing governance techniques and contracting practices More than half of the respondents in a public cloud survey conducted by Gartner in 2012 said they would likely or definitely consider a model based on public cloud for applications and that they intend to upgrade, replace or modernize over the next two years. However, IT organizations adopting public cloud models will need to strengthen the skills that will help them manage a hybrid IT services model successfully. These include strong service integration capabilities because cloud services are often added to a traditionally managed and highly customized environment, which creates a hybrid IT environment composed of various solution types.